Friendly’s Partners with Boys & Girls Clubs of America to Support Clubs through “Cones for Kids” Campaigns

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Regan Communications

Alyssa Stevens / 617.488.2882 / astevens@regancomm.com

Ryan Levasseur / 617.488.2844 / rlevasseur@regancomm.com

Over 250 Friendly’s restaurants in 14 states will host bi-annual fundraisers to support Club programming for America’s youth.

WILBRAHAM, MA (September 30, 2016) – FIC Restaurants, Inc. (Friendly’s restaurants) and Boys & Girls Clubs of America are teaming up to provide children at Boys & Girls Clubs in communities across the country with an engaging experience where they feel safe, are supported by caring adults, and have access to impactful programs.

Friendly’s believes that every child deserves a great future and is proud to be aligned with Boys & Girls Clubs of America, an organization that for more than 150 years, has enabled young people who are in need achieve great futures as productive, caring, responsible citizens. Today, more than 4,200 Clubs serve nearly 4 million young people annually through Club membership and community outreach.

Throughout a three-year partnership, over 250 Friendly’s restaurants in 14 states  will host in-restaurant “Cones for Kids” fundraising campaigns, with the first launching on Saturday, October 1,  just in time for eager parents planning what to hand out for this year’s Halloween treats!

“At Friendly’s, we believe that all kids deserve a chance to succeed, which is why we’re thrilled to host two annual “Cones for Kids” fundraising campaigns in our restaurants that will benefit local Clubs across the country,” said John Maguire, President and CEO of Friendly’s. “For well over a century, Boys & Girls Clubs of America have supported America’s youth in our local communities by providing a safe place with adult mentors who work hard every day to make sure our kids have fun, form lasting friendships, and can participate in programming that emphasizes academic success, good character and citizenship, and active lifestyles.”

In exchange for a $1 donation to Boys & Girls Clubs of America, guests dining at their local Friendly’s restaurant will receive a “Kid Card” featuring coupons good for one Free Single Cone, a sweet surprise that’s sure to be a hit with neighborhood kids donning their favorite costumes!

For those who are simply “young at heart,” but still wish to support Boys & Girls Clubs of America with a $1 donation, an Adult Coupon Book featuring the following four delicious offers is also available:

• $5 Off $25 Purchase
• $3 Off $15 Purchase
• Free Kids Meal With Adult Entrée
• BOGO Any Size Sundae

“Boys & Girls Clubs of America works to ensure that all kids and teens have a safe, engaging place to go where they can explore new opportunities and find their passions during the out of school time,” says Jim Clark, President and CEO of Boys & Girls Clubs of America. “The generous donations raised at Friendly’s restaurants during the “Cones for Kids” promotion will help enable more youth at Clubs in local communities to have a great future.”

Friendly’s next “Cones for Kids” fundraising campaign is slated to begin mid-January 2017 and will feature a similar Adult Coupon Book and Valentine’s Day-themed “Kid Card” in exchange for a $1 donation to Boys & Girls Clubs of America.

About FIC Restaurants, Inc.:

FIC Restaurants, Inc. is a restaurant company that operates under an iconic brand name (Friendly’s), serving signature sandwiches, burgers and ice cream desserts in friendly, full service restaurants.  Together with its franchisees, the company has system-wide sales of over $320 million. For over 80 years, Friendly’s restaurants and their dedicated service teams have delighted generations of guests by offering every day value on great tasting food and ice cream creations. For the future, Friendly’s has plans for introducing new and innovative food and ice cream offerings, bright new restaurants, and unique ways to reach and satisfy guests.  For additional information please visit www.friendlys.com.

About Boys & Girls Clubs of America

For more than 150 years, Boys & Girls Clubs of America (greatfutures.org) has enabled young people most in need to achieve their great futures as productive, caring, responsible citizens.  Today, more than 4,200 Clubs serve nearly 4 million young people annually through Club membership and community outreach.  Clubs are located in cities, towns, public housing and on Native lands throughout the country, and serve military families in BGCA-affiliated Youth Centers on U.S. military installations worldwide.  They provide a safe place, caring adult mentors, fun, friendship and high-impact youth development programs on a daily basis during critical non-school hours.  Priority programs emphasize academic success, good character and citizenship, and healthy lifestyles.  In a Harris Survey of alumni, 54 percent said the Club saved their lives.  National headquarters are located in Atlanta.  Learn more at Facebook and Twitter.

Information Re: BGCA:

Every day, there are 11 million kids that leave school and don’t have anywhere to go.  During the summer months, the number grows to a staggering 43 million youth.  This time spent out-of-school, without the guidance of caring adults and access to engaging learning opportunities can leave kids with few positive influences. Boys & Girls Clubs help to put nearly 4 million young people each year on the path to great futures at 4,200 Club facilities around the country.   Clubs serve America’s most vulnerable populations: 60% of Club members qualify for free or reduced price school lunch, 41% come from single-parent homes and most are first generation college-goers.